External Affairs earns regional awards

December 23, 2009 | Features, UToday
By Kim Goodin

The Division of External Affairs earned several Crystal Awards during a reception held last month.

webaom-poster-final-copy1Departments that contributed to the awards include the Center for Creative Instruction, Health-Care Marketing, University Marketing and University Communications. The Department of Intercollegiate Athletics lent its prose to an award, as well.

UT earned Crystal Awards for the following projects:

• 2009 Art on the Mall Poster, poster category;

• UT Medical Center Why Hospitals Should Fly Invite, invitations category;

• Seed Money/UT Guarantee Direct Mail Package, direct mail campaign category;

• UT Rockets Football Tickets, digital media category; and

• Coach Beckman Web Site, nonprofit Web site, under $10,000 category.

UT also was the recipient of several Merit Awards of Achievement for the following projects: “Let’s Bring Our Boys Out!” for single feature story; Spring 2009 Toledo Alumni Magazine, annual report/magazine; 2009 NCAA Division 1 Men’s Golf Championships Poster, poster category; UT Virtual Campus Tours, student media category; and WXUT Web site, nonprofit Web site, under $10,000 category.

“Just looking at the array of awards we earned says a lot about the diverse talents of our division,” said Lawrence J. Burns, UT vice president for external affairs and interim vice president for equity and diversity. “The trend toward interactive communications challenges us to explore new and innovative methods of getting the word out. Every member of our team continues to push the envelope of creativity with award-winning results.”

The Crystal Awards, sponsored by the Toledo chapter of the Association for Women in Communication, honor communications professionals in northwest Ohio and southeast Michigan for excellence in advertising, collateral materials, design, digital media, industry self-promotion, photography, public relations, TV/radio, and writing for news or public relations.

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