Marketing Leader Named American Council on Education Fellow

April 9, 2020 | News, UToday



Dr. Adrienne King, associate vice president of the Office of University Marketing and Communications, has been named a Fellow of the American Council on Education (ACE).

King is one of 38 individuals in the country to join the ACE Fellows Program for the 2020-21 academic year following nomination by the senior administration of their institutions and a rigorous application process.

Since 1965, the program has prepared more than 2,000 faculty, staff and administrators for senior positions in college and university leadership through its distinctive and intensive nominator-driven, cohort-based mentorship model.

Adrienne King

King

“I am honored to have been named an ACE Fellow, and I look forward to learning best practices from other leaders in higher education and bring that knowledge back to The University of Toledo to continue to advance our strategic goals,” King said. “I appreciate the support and encouragement from President Gaber and Provost Bjorkman to pursue this opportunity.”

“The ACE Fellows program is unique in its ability to transform the lives and enrich the careers of its participants,” ACE President Ted Mitchell said. “After an intensive experience working with accomplished higher education leaders, the Fellows will return to their home campuses prepared to address the challenges of tomorrow.”

The program combines retreats, interactive learning opportunities, visits to campuses and other higher education-related organizations, and placement at another higher education institution to condense years of on-the-job experience and skills development into a single year.

During the placement, Fellows observe and work with the president and other senior officers at their host institution, attend decision-making meetings, and focus on issues of interest. Fellows also conduct projects of pressing concern for their home institution and seek to implement their findings upon completion of the fellowship placement.

At the conclusion of the fellowship year, Fellows return to their home institution with new knowledge and skills that contribute to capacity-building efforts, along with a network of peers across the country and abroad.

King joined UToledo in January 2019 bringing her higher education branding and crisis communications experience to lead the University’s marketing and communications team. She guided the launch of the new Fueling Tomorrows brand and has been instrumental in refocusing the marketing team as strategic partners with units across campus to achieve shared goals.

Prior to coming to Toledo, King served as vice president of university advancement for Murray State University in Murray, Ky. She’s also held leadership positions for several higher education institutions as the director of marketing and communications for Idaho State University, director of relations and communications for West Virginia University Institute of Technology, and director of marketing for the University of Charleston.

King has a doctor of education degree in educational leadership in higher education administration and a master’s degree in integrated marketing communications from West Virginia University, and bachelor’s degrees in graphic design and advertising and public relations from Marietta College. She also is a graduate of the 2018 Leadership America program, a national executive leadership program designed for senior-level women who represent the broadest spectrum of professional, cultural, geographic and ethnic diversity.